The Florida Restaurant and Lodging Association (FRLA) has announced its 2026 Board of Directors Executive Committee. The committee is composed of leaders with over two centuries of combined experience in the hospitality sector.
FRLA, now in its 80th year, represents Florida’s hospitality industry, which contributes $112 billion to the state economy and employs about two million people. The association continues to focus on protecting, educating, and promoting the interests of this sector.
The 2026 Executive Committee includes:
– Chairman: Greg Cook, General Manager at The Ritz-Carlton, Amelia Island
– Vice Chairman: Henry Delgado, Managing Partner at Smith and Wollensky Restaurant Group in Miami Beach
– Secretary/Treasurer & Lodging Director: Chuck Prather, President of Birchwood Development in St. Petersburg
– Restaurant Director: Dennis Chan, Chef & Owner/Operator at Blue Bamboo in Jacksonville
– Lodging Director: Aaron Hoefen from Marriott International, managing both JW Marriott Tampa Water Street and Tampa Marriott Water Street
– Restaurant Director: Richard Schneider, Chief Operating & Development Officer at AREAS USA in Miami
– Immediate Past Chair: Nick Sarra, CEO of Saltwater Restaurants Inc., Destin
Carol Dover, President & CEO of FRLA said: “As FRLA marks its 80th anniversary, we are reminded that our strength has always come from the dedication of our members and leaders. The 2026 Executive Committee brings extraordinary experience and passion at a pivotal time for our industry. Their leadership will help us build on eight decades of advocacy, innovation, and collaboration as we champion policies that support our workforce, our businesses, and Florida’s position as a global hospitality leader.”
Greg Cook also commented on his new role as chairman: “I am honored to serve as the 2026 FRLA Chairman of the Board as our country also celebrates its 250th anniversary this year. Restaurants and hotels have long played a vital role in shaping our culture and driving our economy. I’m committed to championing our industry as we build on FRLA’s great legacy of advocating for policies that support growth, empower our workforce, inspire our next generation of leaders and ensure Florida remains the leading destination for hospitality excellence.”
Full biographies for board members can be accessed through the association’s official channels.
