Florida Lodging And Restaurant Association

https://frla.org/

(850) 224-2250

230 South Adams Street, Tallahassee, FL 32301

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Florida high school students awarded $2.1 million in scholarships at annual hospitality competition

March 3, 2026

More than 330 students from nearly 40 Florida high schools took part in the 25th annual ProStart Culinary Team Competition, organized by the Florida Restaurant and Lodging Association Educational Foundation (FRLAEF) in Orlando.

Florida Restaurant & Lodging Association honors Broward County hospitality workers at annual awards

March 3, 2026

Nearly 250 people attended the second annual FRLA Broward ROSE Awards at the Diplomat Beach Resort in Hollywood, Florida.

Greg Cook, Vice Chairman Luxury General Manager, The Ritz-Carlton, Amelia Island at Florida Lodging And Restaurant Association

Northeast Florida honors frontline hospitality workers at annual ROSE Awards

February 26, 2026

Approximately 500 people from the hospitality industry in Northeast Florida attended the 17th Annual ROSE Awards at the Hyatt Regency Jacksonville Riverfront.

Florida properties recognized among 2026 Forbes Travel Guide Star Award winners

February 15, 2026

A number of hotels, restaurants, and spas in Florida have been recognized as 2026 Star Award Winners by Forbes Travel Guide.

Florida Restaurant & Lodging Association endorses Byron Donalds for governor

February 8, 2026

The Florida Restaurant & Lodging Association (FRLA) has announced its endorsement of Congressman Byron Donalds in the upcoming race for Florida Governor.

Florida’s tourism industry leaders highlight economic impact during Tourism Day at Capitol

January 22, 2026

Representatives from Florida’s tourism and hospitality sector gathered at the state Capitol for Florida Tourism Day to advocate for the importance of tourism and its promotion.

Florida Restaurant and Lodging Association names executive committee for 2026 board

January 14, 2026

The Florida Restaurant and Lodging Association (FRLA) has announced its 2026 Board of Directors Executive Committee.

Florida tourism brings record economic benefits and household tax savings in 2024

December 1, 2025

Florida’s tourism industry contributed $133.6 billion to the state’s economy in 2024, according to a recent study by VISIT FLORIDA.

Nick Sarra, Chairman of the Board Partner & Chief Executive Officer, Saltwater Restaurants Inc., Florida Panhandle at Florida Lodging And Restaurant Association

Dick Rivera receives FRLA Lifetime Achievement Award at state hospitality gala

November 17, 2025

Longtime Sarasota restaurateur Dick Rivera has been named the 2025 Florida Restaurant & Lodging Association (FRLA) Lifetime Achievement Award winner and inducted into the FRLA Hall of Fame.

Heiko Dobrikow receives top honor from state restaurant & lodging association

November 4, 2025

Heiko Dobrikow, Executive Vice President of The Las Olas Company and General Manager of The Riverside Hotel in Fort Lauderdale, has been named the 2025 Hotelier of the Year by the Florida Restaurant & Lodging Association (FRLA).

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